Over the years Selfridges has become much more than just an outlet department. As the years go by, their stores attract thousands of tourists vying to see Selfridge’s unusual and innovative window displays. These displays only continue throughout Selfridge’s stores throughout the country as each strives to turn your shopping experience into something uniquely fun and playful.

And its Birmingham store is no different with its unusual, modern building leaving you astounded even before you walk through the doors. It’ll be hard to experience this somewhere else…

With Selfridges specialising in fashion, jewellery, electronics, make-up, homeware, and handbags and shoes (calm down ladies…), you’ll be holding one of their signature yellow shopping bags in no time!

Monday: 10.00 – 20.00
Tuesday: 10.00 – 20.00
Wednesday: 10.00 – 20.00
Thursday: 10.00 – 21.00
Friday: 10.00 – 20.00
Saturday: 9.00 – 20.00
Sunday: 11.00 – 17.30*

*(11.00 – 11.30 is browsing time only)

Selfridges & Co
The Bullring
Upper Mall East
B5 4BP